PORTFOLIO
MARKET EXPERIENCE: Women, Men, Youth/Kids, Footwear, Hard Goods and Accessories.
CONCEPT / TREND
Big picture thinker who thrives off thinking about the brands holistic creative lens. Conducting in depth research, beginning with macro trends and cultural shifts to spot and track the shifts that will shape consumer decisions.
COLOR / MATERIAL / FINISH
Driving color and material design excellence through the connection of trend, design, and development. Creating color palettes, color combinations, and color blocking strategies to craft a consumer/brand-right narrative through the use of color.
RUNWAY ANALYSIS
Contributing editor to seasonal runway analysis with a strong focus in all markets to market specific coverage. With market-focused navigation structure it allows you to be more immersed in one curated area where all your needs will be addressed. Using knowledge of brands, prints, trends, styles, fabrics, seasonal color, construction etc.
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